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MARKETING MANAGER


MARKETING MANAGER

The DSS Mission: We create social games made for you and your best friends. You’re welcome. 


The DSS Vision: Millions of friends and families got together for the best Friday night ever. We’re the reason why. 

As a leading creator of one-of-a-kind social games, we are committed to getting people off their phones and into the here and now.


Welcome to DSS GAMES. 

As the Marketing Manager you will be leading our marketing efforts for new and existing titles. You will be running social media campaigns, email campaigns, influencer publicity campaigns and all of our social media outlets. 

 

Reports To: CREATIVE DIRECTOR 

 

Exempt, full-time position with benefits

 

Social Media: 40%

  • Create, track and optimize social media ad campaigns to drive sales.
  • Build yearly budget for social media, and track expenses to budget. Provide ongoing updates to partners on budgeting. 
  • Oversee schedule & content for daily postings.
  • Direct MARKETING INTERN to handle a variety of tasks.

 

Marketing: 35% 

  • Create yearly budget for Marketing, and track expenses to budget.
  • Develop and implement new marketing programs/strategies to support new product launches.
  • Update and maintain company website. 
  • Create and update all Amazon product pages.
  • Create email drip campaigns.

 

Publicity: 15%

  • Create yearly budget for publicity, and track expenses to budget. 
  • Develop and implement plans to publicize new products in new and traditional media.
  • Develop press releases and other supporting materials.
  • Handle all Press/Media inquiries to Company.
  • Direct intern on publicity projects. 

 

Copywriting: 10%

  • Develop pitches for both traditional and new media 
  • Create copy for Amazon and website product pages
  • Write fun, on-brand copy for social media channels 



Direct Reports:
MARKETING & PUBLICITY INTERN



Minimum qualifications:

  • College graduate
  • 3+ years experience marketing in new media 
  • Skilled in Facebook Ads Manager (including tracking pixels)
  • Experienced creating social ad content and a/b testing
  • Experience running email campaigns 
  • Experience marketing direct-to-consumer products 
  • Self-starter, comfortable working autonomously 


  • Preferred qualifications:

  • Experience running Amazon ads 
  • Comfortable writing long form copy for catalogues, product pages etc.
  • Great at writing fun, witty and funny short copy for website and social
  • Experienced in tracking large campaigns/projects while keeping them organized
  • Have an in-depth knowledge of new media and the current trends on all platforms
  • Can easily recite quotes from the movie “Anchorman”